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CJ ENM Onstyle

Global D2C brand content production and guideline development

To mark the launch of Onstyle's new global direct-to-consumer website, we produced product and brand content tailored to each brand's identity and its global target audience, while developing a visual production guideline to maintain a consistent content experience. We also leveraged AI-generated character and pose imagery to expand creative flexibility across global markets, effectively connecting brand identity with commercial objectives and realizing a distinctly Onstyle global content experience.

#UI/UX #Branding #Commerce #Platform
CJ ENM Onstyle Global D2C brand content production and guideline development

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Experience.